(includes 1990 Scotland Today)
Scottish entered the 90's after
ditching the ITV Generic Look. Their theme was based initial around
the much flatter thistle and three rolling circles, red, green and blue.
The video will show what I mean!
Scottish then ditched the "big
80's" lettering, and moved smoothly into the 90's with this
nice computer-animated effort.
The production end-cap for this era
A rarely seen variant of the above
ident, with a "Television For Scotland" tag.
These late night idents used "local"
scenery from Glasgow and Edinburgh.
Scottish unveiled a new look
in the middle of 1996 with a new background! Also there were two variants,
daytime and nighttime. The change also affected Scottish's regional
news programme Scotland Today (see later)
Here is the change, with the production
dates giving the change away!
To end this era...an STV clock taken
from 1996, leading into the ITN Lunchtime News
Girl 'A'" 298Kb /
Girl" Extended 589Kb
McMillan thru. The TV Room)
With the afore mentioned merger with
Grampian came a generic look between the two Scottish companies. These
idents come with many variations (like the current Generic looks), however
the style of the ident is much more graphically superior to the Generic
style of idents that some regions are currently experiencing.
Scottish Production End-Cap (2000)
Joining in the unified look for 2002,
Scottish & Grampian with their effort towards ITV1.
A blast from the past with a strangely
familiar logo style, STV is back uniting Scotland, whilst eradicating another
classic ITV name into history. Good thing British Steel doesn't
need it anymore...
STV's range of Christmas idents
are fairly simple, but effective in using traditional elements of Christmas
with its main logo. These examples come from 1994 and 1995 respectively.
To celebrate a truly Scottish occasion,
Hogmanay and the Millennium were celebrated with the use of these special
idents, with a lack of "thistle" logo.
(including 1990 STV Ident)
The 1990 look of Scotland Today was
this traditionally 80's style of graphical presentation.
1993 saw a lovely lilac set for Scotland
Today, to last with the company until the update of the main idents.
The lunchtime editon included a live link within the programme to ITN
for the news stories that would feature in the following National News.
Scotland Today changed its look in
1996 with the new idents, and one of the best regional programmes that I
have seen was created.
On the change of times on March 8th
1999 (following the scrapping of "News At Ten", Scotland Today
produced this 4 minute feature of how great they are and how they are now "first
with the news"
Whenever stv have a breakdown, a looped
video gets pulled out. Entitled "Scotland - The Edge Of The Land"
shows stv's transmission area in a beautiful glow.
Other SCOTTISH sites
Scottish - Transdiffusion
History of Scottish
TV50 - Scottish
Current & Past - The TV Room
The Scottish 2000 idents appears courtesy
of Mark McMillan through Mike McGonagle's TV Room
Many thanks for
all other images and video to Derek Smith. Mid 90's standard end-cap
from Richard Bell.