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ITV1 - 2002

                        Last Updated: 11 February, 2020

28th October 2002 to 31st August 2003 

The final national push for the Britain-wide ITV1 image.  Tens of idents have been filmed during the week at the end of July 2002.  The first showing of these idents came in the form of a montage of just 20 of the celebrities used for this network push.  In the form similar to a traditional ITV start-up, a 60 second piece was shown resulting in the new ITV1 logo.



© ITV NPU
1.19Mb


© ITV NPU
375Kb

The first "ident" used as part of the new ITV1


© ITV NPU
514Kb (no v/o)

Is it me, or does the white light in the background make a heart-shape?


© ITV NPU
386Kb


© ITV NPU
413Kb

Shown once on 10th March 2003 for the cartoon series, this is "Bean"


1st September 2003 - 31st October 2004 


© ITV NPU
482Kb
657Kb ("Yellow")

Generics & computer technology back in force on this non-celebrity, (after ITV seem to enjoy sacking all theirs) non-whimsical, non-anything ident.


© ITV NPU
356Kb

The follow-up celebrity idents for this period...


>>>>> ITV1 2004 >>>>>


Similar ITV1 content sites...
TV Whirl - ITV1
The TV Room - ITV1
ITV1 - TV Ark

 

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