YTV commissioned what appeared to be the most regional
set of idents ever made by an ITV company. If you could "regionalise"
local idents what would you do? 40 location idents were made filming
the surroundings of Yorkshire towns & cities.
All the video downloads on this page contain consistent
imagery...
Firstly, the customary VT clock, displaying the title,
identID, and date of production.
Secondly, the ident starts. There were two versions available
for YTV staff to use, one with an 8 second formup (as identified as part
of the identID; the example above showing Y-Indus8, the 8 being the duration
for continuity to wait before announcement). The second version is
a pre-formed version, resolved to its final state.
Thirdly, the animation disappears after 20 seconds, with
the music bed continuing for another 10 seconds after. These copies
were specially made for training purposes where the blackout identifies
the point where the announcement should have finished (with the programme
"butting in" to the video).
© ITV plc.
991Kb
© ITV plc.
992Kb
© ITV plc.
993Kb
© ITV plc.
974Kb
© ITV plc.
992Kb
© ITV plc.
969Kb
© ITV plc.
998Kb
© ITV plc.
992Kb
© ITV plc.
987Kb
© ITV plc.
1005Kb
© ITV plc.
1019Kb
© ITV plc.
978Kb
© ITV plc.
993Kb
© ITV plc.
964Kb
© ITV plc.
977Kb
© ITV plc.
991Kb
© ITV plc.
996Kb
In addition to the multiple versions of towns & cities
above, smaller towns were also recognised, with multiple landmarks being
displayed.
Sleaford
© ITV plc.
991Kb
Wakefield
© ITV plc.
997Kb
Newark-on-Trent
© ITV plc.
980Kb
Boston
© ITV plc.
979Kb
Bridlington
© ITV plc.
995Kb
York
© ITV plc.
975Kb
Halifax
© ITV plc.
964Kb
Cleethorpes
© ITV plc.
1007Kb
Harrogate
© ITV plc.
989Kb
Skegness
© ITV plc.
1003Kb
Huddersfield
© ITV plc.
989Kb
Pontefract
© ITV plc.
995Kb
Worksop
© ITV plc.
993Kb
Whitby
© ITV plc.
993Kb
Ripon
© ITV plc.
1002Kb
In addition to the separate towns, combined versions of
towns represented earlier were also produced.
Gainsborough, Caistor, Louth
© ITV plc.
999Kb
Fountains Abbey, North Yorkshire
© ITV plc.
992Kb
Skipton, Otley, Ilkley
© ITV plc.
983Kb
Boston, Sleaford and Newark-on-Trent
© ITV plc.
993Kb
Finally, some more general versions away from the towns
& cities theme. This time we have a general "industrial" ident (away
from the similar 1999 Generic ITV ident at that time). We also have
some "busy" people in town, and a local legend (any guesses at a name?)
Personality
© ITV plc.
976Kb
Industrial
© ITV plc.
999Kb
Busy Town
© ITV plc.
978Kb
>>>>> Back to
Yorkshire Ident Gallery >>>>>
Disclamer: Some of the information on this
page may be incorrect such as attached place names & usage of the idents.
If there are any errors that you can correct, please contact us as soon
as possible.
All images & videos on this page have been
provided anonymously and are presented for educational/reference purposes
only. This page is not connected or endorsed by the broadcaster.
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Current Comments
1 comments so far (Add Comment)These idents are great. They should have been used all the time instead of the hearts
Posted by YTV Fan on Sunday, 28.01.07 @ 22:52pm | #41